MYNAMEIS — EVERYTHING STARTS HERE
MYNAMEIS — EVERYTHING STARTS HERE
MYNAMEIS — EVERYTHING STARTS HERE
MYNAMEIS — EVERYTHING STARTS HERE
MYNAMEIS — EVERYTHING STARTS HERE
MYNAMEIS — EVERYTHING STARTS HERE
My Name Is is the HR and recruitment spinoff of InJob, a workforce agency under the W Group. With a team of dynamic young professionals, the brand focuses on talent acquisition and career development.
| Type | Branding |
| Client | MyNameIs |
| Year | 2024 |
When My Name Is approached us, their first request was to find the perfect name for their brand.
Ironically, we answered with “My Name Is” — a concept that starts with the first words you say in an interview, a meeting, or even a first date.
The idea embodies beginnings: new opportunities, open doors, and possible futures.
The payoff, “Everything Starts Here”, reinforces this ethos, tying the brand’s mission to the idea of fresh starts.
We developed a playful brand identity using a variety of fonts, symbolizing the uniqueness of every individual — their character, identity, and, of course, their name.
