BriefMeUp ✎
BriefMeUp ✎
BriefMeUp ✎
BriefMeUp ✎
BriefMeUp ✎
BriefMeUp ✎
The MasterChef of graphic design
Brief Me Up is an ironic contest that involves students and professionals of the graphic design universe. The mission for the 10 students competings is to create a logo based on a brief – drawn by lot at the start of the competition. They will have just one hour to complete the task.
| Type | Contest |
| In collaboration with | Graphic Days Torino |
| Year | 2018 - 2019 - 2022 - 2024 |
The mission for the 10 students competings is to create a logo based on a brief – drawn by lot at the start of the competition. They will have just one hour to complete the task.
In addition, during the game the contestants are distracted by some unexpected warnings, typical real life obstacles for a graphic designer: a call from the client, a mail with a brief update, some new requirements like “I want it super-red!” and much more.
At the end of the competition, a jury composed of 5 senior art-directors (changing in every edition) judge the logos together with the audience – with the help of a scientific applause-o-meter.
In the first two editions the winner got a big prize from one of our partners, WACOM. Everything is conducted by Nicola from IKIGAI and a host. The set is like a TV Game-Show as to entertain and guide the audience through the contest regardless of their specific working field. Brief Me Up is included into Graphic Days, a big city event about visual communication.
VOL. I
| Year | 2018 |
| Location | Circolo dei Lettori |
| Jury | Michele Bortolami Christel Martinod Marco Ruffino Cristina Pasquale Elyron - Roberto Necco |
| Partners | Wacom Flying Tiger |
VOL. II
| Year | 2019 |
| Location | EDIT |
| Jury | Matteo Botto Carlo Colpo Giovanni Rastrelli Daniele Cavatorta Contest contest |
| Partners | Wacom Flying Tiger Compagnia dei Caraibi Bitter Rouge |
VOL. III
| Year | 2022 |
| Location | Circolo del Design |
| Jury | Andrea Viberti Gaberiele Pinzin Nicola Uliari Alice Lotti Stefano & Marco Van Orton |
| Partners | EDIT Molecola Plastiz Sericraft Abbonamento Musei |
VOL. IV
| Year | 2024 |
| Location | Combo |
| Jury | Alessandro Carella Truly Design Stefano Candelari Francesca Argentero Special Guests |
| Partners |
Sericraft Plastiz Espolon Tequila |